How do we optimise your website?
With a deep understanding of what it takes to achieve solid, long-term SEO results, we provide our clients with the perfect blend of experience and knowledge. From our in-house copywriters to our team of advanced analytics experts, we have a set of SEO solutions capable of growing your organic traffic.
Our SEO efforts are based on a solid marketing strategy to propel your business forward! The goal is not only to increase traffic to your website; we also want to improve your rankings on search engines.
We work on several things on-site and off-site. These include technical improvements, textual optimisation, and content creation. It's an ongoing process with several steps.
Phase I: Preparation
Preparation is critical for a successful SEO strategy. We prepare the campaign thoroughly to focus our efforts on the right priorities and achieve results as soon as possible. This stage consists of four steps:
- Assessment of the current performance
- Benchmark and keyword research
- Setting targets
- Planning actions
We look at your current website to see what areas need improvement. This is the beginning of our process. We'll analyse your website to show you what you need to improve. Besides, we'll include current search rankings, traffic, performance, and content availability.
Have you thought about what does your audience want to see? Let us do keyword research to create organic traffic for your business. Our services can help you discover which keywords are most relevant for you and your audience. It's the basis for optimising the content on your website.
We set specific SEO targets to attract potential customers. This step lets you see how much traffic we're going to drive to your website and what Google ranking we're aiming for!
We create an SEO plan that successfully improves the performance of your website. In this step, we decide which specific actions we're going to take to reach the goals. Obviously, we will only move forward after your approval.
Phase II: Execution
After proper preparation, we start optimising your website and improving its performance. We do this in four steps:
- Optimisation of existing content
- Technical improvements
- Creating new content
- Link building
Optimisation of existing content
We start by fixing the content that already exists on your website. We remove the unnecessary words, and we make sure that the content is structured in a way that reflects the tone of the business, and we also ensure that it has a reasonable word count along with the correct headings.
A website's content is crucial for its success. While SEO can be time-consuming, the site's content must remain optimised. That is why we'll take a look at your current SEO content, and, in case it is necessary, we'll make changes.
Whether you've been working on SEO strategies for a while or this is your first time, staying up-to-date with the latest developments and changes in search engines is something you have to do. The more aware you are, the better your chances of getting a significant seat! We'll make technical improvements to your website to get you ranked on Google and other major search engines.
To get the right content out for your niche and catch your target audience, our plans include an expansion of your content to attract new visitors.
We know how hard it is to produce quality content consistently. We'll create new content with your keywords in mind to allow your site to rank higher than ever.
The ranking of your website increases when important third party websites link to your pages. We increase the number of so-called backlinks, which improves your domain rating. The higher your rating, the higher you end up in search results.
With the ever-changing landscape of search engines, it is essential to stay ahead of the game and build high-quality backlinks for your website. We'll help you build backlinks to improve your results and get the kind of visibility on Google you deserve.
Phase III: Monitoring
Finally, we keep track of our progress and report the results every month. Depending on your starting point, it can take 3-6 months before your ranking will go up and your traffic increases.